About Us & Story
About Us – Noor ul Shifa Limited
At Noor ul Shifa Limited, we believe that every family deserves access to high-quality, safe, and affordable hygiene products that improve daily life. Founded with a clear vision to uplift hygiene standards in Afghanistan, we proudly own and market the Dryfast Brand, which has quickly become a trusted name for mothers, babies, adults, and families across the country. Our guiding slogan, “Where Comfort Meets Care,” reflects our commitment to ensuring that every product we deliver combines softness, safety, and reliability with affordability and accessibility.
Our Mission
Healthy & Affordable Hygiene in Afghanistan
Afghanistan faces unique challenges when it comes to healthcare and hygiene access. Noor ul Shifa Limited is on a mission to bridge this gap by ensuring that every household, regardless of income, has access to world-class hygiene products. We strongly believe that cleanliness and health are not luxuries but essential rights for every child, mother, and family.
Quality Beyond Boundaries
Every Dryfast product is manufactured to meet international hygiene and safety standards
Affordability for All
We price responsibly so that even low-income families can access premium care.
Nationwide Distribution
We are actively expanding to all provinces of Afghanistan through trusted distribution partners.
Global Expansion
Noor ul Shifa Limited is preparing to take the Dryfast brand beyond Afghanistan, positioning our products on global shelves